You probably are a fan of TED too. I have found that people who read blogs, who spent time looking for interesting opinions and who like to share those opinions tend to ne big fans of TED.

That's why I am excited to have found this documentary/video about the behind the making of TED, the behind the scenes footage about the conference.

As Brainpickings brilliantly puts it:

TED takes what’s already out there — most speakers have published extensive books, written dry research papers, even given long talks at other conferences — and packages it brilliantly and beautifully. Stuffed in a bite-sized 18-minute box, glossed with shiny production value, and placed in the exuberant context of the (as some would argue, “cultish”) conference itself, each talk is a premium package that makes the ideas inside all the more appealing. It makes them feel richer and more valuable and more meaningful, and thus, it makes them matter more.

And when ideas matter to us, we internalize them, we propagate and advocate them, we tell our friends about them, we make them — truly — ideas worth spreading.

So here’s to intellectual package design — the true currency of ideas.